Wakey - Trade & Buyer Information
Trade & Buyer Information

THE NEW
ERA OF
ENERGY

No nicotine. No sugar. No crash. 15 SKUs across 5 product lines - made in Sweden, sold in 15+ countries. Everything you need to evaluate a listing is on this page.

Made in Sweden
Markets
15+ Countries
SKUs
15
Caffeine range
0–200mg
Nicotine
Zero
Sugar
Zero
The Brand

Our story in 40 seconds

Views 629K
Likes 26.6K
Comments 164
Shares 15K
@wakeypouches
Commercial terms

What the numbers
look like

Unit price (trade)
€1.85
Per unit / ex-works
MSRP
€5.49
Suggested retail price
Retail margin
~66%
At full MSRP
MOQ per SKU
5,000
Units per SKU
Margin calculation: At a trade price of €1.85 and an MSRP of €5.49, the implied retail margin is ((5.49 - 1.85) / 5.49) × 100 = 66.3%. Actual take-home margin will depend on your internal cost structure. Terms are open to discussion depending on volume and market.
TermDetail
MOQ per SKU5,000 units
Mastercase240 cans per mastercase (247 × 432 × 291 mm)
Pouches per can20 pouches (Energy / Boost / Ultra / Zero) - 15 pouches (Neuro)
Can dimensions70 × 24 mm (slim format)
Net weight per can15 g (Energy & Zero) - 11 g (Neuro)
Country of productionSweden
Brand originDenmark
Pricing enquiriesrasmus@wakeypouches.com
Product range

Full SKU portfolio

Blizzard Mint
Wakey
Blizzard Mint
Peppermint · Slim
50mg caffeine
5700002252104
Boost Blizzard Mint
Wakey Boost
Blizzard Mint
Peppermint · Slim
100mg caffeine
5700002252173
Zero Blizzard Mint
Wakey Zero
Blizzard Mint
Peppermint · Slim
0mg caffeine
5745000858491
Cherry Overdrive
Wakey
Cherry Overdrive
Cherry · Slim
50mg caffeine
5745000858538
Ultra Cherry Overdrive
Wakey Ultra
Cherry Overdrive
Cherry · Slim
200mg caffeine
5745000858392
Citrus Blast
Wakey
Citrus Blast
Citrus · Slim
50mg caffeine
5700002252128
Zero Cool Spearmint
Wakey Zero
Cool Spearmint
Spearmint · Slim
0mg caffeine
5700002252166
Cosmic Cola Float
Wakey
Cosmic Cola Float
Classic Cola · Slim
50mg caffeine
5745000858002
Frozen Berries
Wakey Boost
Frozen Berries
Blue Raspberry · Slim
100mg caffeine
5745000858668
Hyper Charge
Wakey
Hyper Charge
Energy Drink · Slim
50mg caffeine
5745000858026
Melon Wave
Wakey
Melon Wave
Watermelon · Slim
50mg caffeine
5700002252111
White Peach
Wakey
White Peach
Ice Tea Peach · Slim
50mg caffeine
5745000858651
Nootropic formula: Alpha GPC (75mg) · L-Theanine (50mg) · Caffeine (25mg) · Magnesium (10mg) - engineered for focus and clarity without a heavy caffeine load. 15 pouches per can.
Neuro Cool Spearmint
Wakey Neuro
Cool Spearmint
Cool Spearmint · Slim
25mg + Alpha GPC
5745000858736
Neuro Frozen Berries
Wakey Neuro
Frozen Berries
Blue Raspberry · Slim
25mg + Alpha GPC
5745000858729
Neuro White Peach
Wakey Neuro
White Peach
Ice Tea Peach · Slim
25mg + Alpha GPC
5745000858712
Smart Ingredients

Delivering clean energy
through science and precision

Caffeine

Increase alertness

Vitamin B12

Energy metabolism

Zinc

Cognitive function

Vitamin C

Immune function

Vitamin B6

Reduces fatigue

Vitamin E

Cell protection

Product specifications

Packaging & logistics

Energy · Boost · Ultra · Zero

FormatSlim
Pouches per can20
Weight per pouch0.75 g
Net weight per can15 g
Gross weight per can30 g
Can dimensions70 × 24 mm
Mastercase dimensions247 × 432 × 291 mm
Cans per mastercase240

Neuro

FormatSlim
Pouches per can15
Weight per pouch0.75 g
Net weight per can11 g
Gross weight per can25 g
Can dimensions70 × 24 mm
Mastercase dimensions247 × 432 × 291 mm
Cans per mastercase240

Energy · Boost · Ultra

MCC, water, salt, flavorings, xylitol, thickener (E401), caffeine, acidity regulator (E500), sweeteners (E950), vitamin/mineral mix.

Zero

MCC, water, salt, flavorings, xylitol, thickener (E401), acidity regulator (E500), sweeteners (E950).

Neuro

MCC, water, salt, flavorings, xylitol, thickener (E401), alpha GPC, L-theanine, caffeine, magnesium, acidity regulator (E500), sweeteners (E950).

Nutritional information

Nutrition & vitamins

Per 100 g values for regulatory and labelling purposes. Vitamin/mineral content applies to Energy, Boost, and Ultra lines only.

Nutrition per 100 g

NutrientPer 100 g
Energy1284 kJ / 307 kcal
Fat<0.10 g
- of which saturates<0.10 g
Carbohydrate54.7 g
- of which sugars0 g
Protein20.8 g
Salt4.72 g

Vitamins & minerals (Energy line)

IngredientPer 100 g
Magnesium121.5 mg (32% RI)
Vitamin C25.9 mg (32% RI)
Iron4.8 mg
Vitamin E4.1 mg
Zinc3.4 mg
Vitamin B20.7 mg (49% RI)
Vitamin B50.5 mg
Vitamin B10.3 mg (31% RI)
Vitamin A258.5 μg (32% RI)
Folic acid64.6 μg (32% RI)
Iodine48.3 μg (32% RI)
Vitamin D31.4 μg (27% RI)
Vitamin B120.7 μg (27% RI)
Regulatory

HS codes

United States
2106.90.9998
European Union
2106.90.92

For country-specific import documentation, regulatory certificates, or compliance queries, contact rasmus@wakeypouches.com.

Swedish Production

Setting new global standards
with Swedish excellence

Production takes place in Sweden to the highest standards of quality and consistency. Advanced machinery, carefully selected raw materials, and strict QC at every stage - every pouch is built to perform identically at shelf.

Production
Made in Sweden
Ingredients
Sweden
Social proof

A brand that moves
on shelf and online.

Neuro Series

WAKEY
NEURO

Nootropic Pouches · 3 SKUs

Alpha GPC · Caffeine · L-Theanine · Magnesium

Wakey Neuro
The Neuro Series

The Formula

75mg

Alpha GPC

Supports focus and mental clarity. Provides a sharper feel.

25mg

Caffeine

Included at a lighter level. Adds a subtle lift.

The Wakey Pouch
50mg

L-Theanine

Helps keep the experience smoother. Added for a cleaner balance.

10mg

Magnesium

Rounds out the formula. Supports a more balanced feel.

The Lineup

The Wakey Neuro Series

Cool Spearmint

Wakey Neuro

Cool Spearmint

A crisp cooling burst with a clean spearmint profile - refreshing, sharp and instantly awakening.

5745000858736
Frozen Berries

Wakey Neuro

Frozen Berries

A vibrant fusion of sweet berry and tangy bite - electric, bold and unmistakably energizing.

5745000858729
White Peach

Wakey Neuro

White Peach

Juicy white peach with soft sweetness and a delicate tang - light, fresh, effortlessly energizing.

5745000858712
Designed to

Outperform

Ready to talk listing?

Sold in 15+
countries
worldwide

No forms, no sales funnel. Rasmus handles all new trade enquiries directly.

Address
Sivlandvænget 7
5260 Odense, Denmark
© 2025 Wakey  ·  Made in Sweden  ·  Brand origin: Denmark  ·  All prices in EUR  ·  Trade information only